To chatter news
I
make
and I'm Hanna
do
time for your good to know headlines.
Let's start with some good news for content creators.
Youtube has updated the requirements to join their partner program,
making it easier for creators to qualify for options that can earn them money,
like paid chat channel memberships and more previously,
creators had to reach 1000 subscribers to qualify.
Now they only need 500 plus, they needed 3000 watch
hours or three million short views. Several features includes ad revenue sharing.
You will still be reserved for larger channels.
Youtube is following other platforms like tiktok and opening these options for
smaller what they call micro influencers
who have smaller but passionate audiences.
That is a huge change. First, it was um I think it was 5
1000 followers.
Now it's 500 like we mentioned 3000 hours of watch time
as opposed to 4000 and then 10 million people like that.
And now it's three million that
you mentioned,
sort of the big key in this is it's following in the footsteps of tiktok and what
we're seeing Instagram do as well because micro influencers
are incredibly effective when it comes to ad dollars
because you have such a niche,
niche audience and what you can sort of micro target from that.
So all the more reason to sort of get more of these creators to
start to get into the platform by incentivizing them to get paid on it.
So if you lower that threshold,
you start to get more creators who then become part of the ecosystem
and then you get more ad dollars at the end of the day.
So it's a really sort of smart system across the board, not just in, in,
in addition to competing against the likes of tiktok and Instagram real.
I'm sure the hope is they get off these micro influencers,
get off Tik Tok and Instagram
of course, and then just stay on youtube the whole time, which
started. Exactly. But look, I think youtube,
we always talk about the streaming wars and
it's being Microsoft versus maybe Disney Plus.
But I don't think a lot of people think of maybe youtube
being one of the big players in the streaming world's wars given,
given the fact that they have youtube TV,
which has all the cable channels and they have
all the data from regular youtube viewing habits already,
which is what Netflix does not have at all.
All right guys keep that seatbelt fast in because a new
study points to an unexpected side effect of climate change,
more flight turbulence
researchers over at reading University in the UK looked at data from 1979 to 2020 and
they found that clear air turbulence caused by
unexpected changes in the jet stream increased 55%.
The study cited changes in wind speeds caused by warming air.
Now clear air turbulence can't be detected by radar. This is the worst part.
So it makes it harder for pilots to avoid it.
In addition to being uncomfortable for passengers,
they can also damage aircraft and waste fuel.
The most affected routes were the US and the North Atlantic, follow by Europe,
the Middle East and the South Atlantic.
I read that
the airline industry loses up to $500 million
in jet fuel just on turbulence every year,
which is just lost because of all of this.
And the worry is, is as climate change continues to accelerate and get worse,
these air pockets are gonna be even more difficult for, for pilots.
So they're recommending the safest thing for you to
possibly always do when you're on your plane,
just wear your seat belt unless you're going to the bathroom,
always wear your seat belt because you never know when that you might
hit that pocket and things get a little bit bumpy as a result.
And scientists have been researching this for decades. They anticipated this.
They knew it was going to happen. They didn't expect it to happen so soon.
They didn't expect it to happen now, but you and me,
we've been covering these stories more and more just, just issues of turbulence and
you know, that passengers are recording on their phones and then I know and,
and then that's a scary situation because nobody wants that at all.
All right, more. Wake up with Chet coming up after a quick break. Don't go anywhere.