CHEDDAR AS WE MOVE INTO THE
HOLIDAY SEASON. A LOT OF
BUSINESSES THAT CAN
GIVE BACK ARE CHOOSING TO DO SO
BROOKLYN BASED SWEET CHECK HAS
LAUNCHED A NEW INITIATIVE
CALLED
EVERYBODY EATS WHICH DONATES
FREE MEALS TO NEW YORKERS IN
NEED JOHN SEYMOUR THE
RESTAURANT'S FOUNDER AND CEO IS
WITH US NOW JOHN GOOD MORNING
TO YOU CAN YOU TELL US A BIT
ABOUT THIS INITIATIVE IT
STARTED AT THE BEGINNING OF THE
PANDEMIC WHAT IS IT BEEN LIKE.
>> YOU KNOW WE STARTED THIS
EVERYBODY'S PRO RAHM ALONGSIDE
THE BUSINESS. YOU KNOW EARLY ON
IN THE PANDEMIC I JUST
NOTICE IT, YOU KNOW IF YOU WALK
AROUND NEW NOMINATED NEW
YORKERS, PRETTY SAD TO SEE AND
I PARTNERED
JUST SOME FRIENDS I WALK THAT
HAVE BEEN DOING STUFF LIKE THIS
YOU KNOW WE'VE
BEEN SEEING 150 PEOPLE ONCE A
WEEK AND DONATING CLOTHES AND
YOU KNOW WE'VE BEEN DOING THIS
PROBABLY FOR ABOUT THE PAST 20
22 WEEKS, SO NOW
THE STAGE. IT JUST YOU KNOW
JUST KIND OF YOU KNOW WAS A
TIME OBVIOUSLY THE RESTAURANTS
ARE
IN CRISIS. AND WE ARE AS BUT
GETTING THROUGH AND JUST TRY TO
DO OUR KIND OF SUPPORT CITY AND
DO THE BEST THING WE CAN DO AT
THE TIME GIVEN OUR RESOURCES.
>> YOU ALSO LAUNCHED A NEW
QUICK SERVICE RESTAURANT, IT'S
CALLED LITTLE SWEET CHECK HOW
IS THIS DIFFERENT FROM YOUR
MAIN
BRAND AND WHY NOW WHEN IT'S
SUCH A DIFFICULT TIME FOR SO
MANY RESTAURANTS.
>> YES, SO WE YOU KNOW WE
SWITCHING OUT OF THE RESTAURANT
THAT WE'VE OPENED AT 5
LOCATIONS YOU KNOW THE FULL
SERVICE
RESTAURANTS AND AS WE ALL KNOW
WITH THIS RESTAURANT CRISIS HAS
BEEN EXTREMELY
TALK TO NOT ONLY KEEP ON STAFF,
BUT YOU KNOW GET CUSTOMERS TO
COME IN BECAUSE YOU KNOW WITH
THAT GIVEN THE RESTRICTIONS ARE
SHUT DOWN TO JUST
3 MONTHS. WE HAD SOME SUCCESS
WITH THIS LITTLE SWITCH A WE'RE
OPEN TO CITI FIELD THE METS
PLAY. WE'RE ACTUALLY PLANNING
TO OPEN WITH THE DOT IN DODGER
STADIUM
THIS YEAR. AND WE POP THAT THE
CONCEPT UP A FEW TIMES AND HE
ALWAYS HAD LONG LINES OF PEOPLE
LOVED
SO I JUST SAW THIS IS AN
OPPORTUNITY YOU KNOW WHAT YOU
HAVE TO SHUT DOWN FOR 3 MONTHS.
I SAW THIS AS AN OPPORTUNITY TO
SAY HEY LOOK WE CAN KIND OF PUT
TOGETHER A VERY SMALL
STREAMLINED MENU. WE CAN OPEN
OUR WINDOWS WHICH IS WHAT WE
DID AT MOST OF OUR LOCATIONS
AND SERVED FROM THE WINDOWS AS
WE COULD INSERT INSIDE.
YOU KNOW THAT FOR US LUCKILY
OUR BUSINESS MODEL WE WERE ABLE
TO
KIND OF IF AND IT'S WORKED FOR
YOU KNOW, SO IT'S IT'S IT'S
IT'S IT'S BEEN ABLE TO GET US
THROUGH
THIS HOME. WE KNOW WE BUDGETED
NOW GET THROUGH THE WINTER
WE'RE KIND OF EXCITED FOR THE
FUTURE.
>> DO YOU THINK THAT A LOT OF
THESE
THESE TRENDS THAT WE'RE SEEING
START IN THE PANDEMIC ARE GOING
TO STICK WITH US IN TERMS OF
THE RESTAURANT
INDUSTRY POST-PANDEMIC.
>> YOU KNOW IT'S INTERESTING I
WE CAN SURELY ANSWER THAT
QUESTION I THINK YOU KNOW FOR
US WE KIND OF PIVOTED SOME MORE
OF A COUNTER SERVICE FAST
CASUAL MODEL AND THAT'S
WORKING FOR PLUS WE ALL KNOW
THAT WORKS IN THE INDUSTRY AND
THAT'S THE MOST KIND OF SCALE
WILL MODEL WHEN IT COMES TO
RESTAURANTS. I THINK THE
PANDEMIC
HAS NOW FAST FORWARD, YOU KNOW
ALL THE TECHNOLOGY AND AND
SPECIFICALLY GEARED TOWARDS QSR
I MEAN IT'S DEFINITELY PUSHED
THAT'S 5 YEARS OR
10 YEARS FORWARD ON BUT PEOPLE
STILL ARE GOING TO YOU KNOW
CRAVING TO GO SIT DOWN AND BE
SERVED AT
A RESTAURANT. AND I JUST THINK
THIS IS GOING TO CREATE A
UNIQUE TIME FOR PEOPLE TO
APPROACH DIFFERENTLY I THINK
IT'S A FRESH START FOR THE
HOSPITALITY BUSINESS ONCE
EVERYBODY WILL IS COMFORTABLE
TO COME BACK INSIDE. YOU
KNOW TO REALLY KIND OF TAKE
THAT AND USE THAT TO OUR
ADVANTAGE WELL AND WELCOME
PEOPLE BACK IN WITH
OPEN ARMS.
>> DID YOU HAVE ANY SO MUCH,
I'M SORRY DID YOU HAVE ANY
SUPPLY ISSUES DURING
THIS PANDEMIC.
>> YOU KNOW IT RIGHT IN THE
BEGINNING THERE WERE SOME
ISSUES AND WE REACHED OUT TO
ALL OF OUR VENDORS WE USE LOCAL
SO IT WAS CHALLENGING FOR THEM,
BUT WE HAD GREAT RELATIONSHIPS.
I HAVEN'T SEEN THAT TO BECOME
SUCH AN ISSUE FOR US. WE WERE
CONCERNED EARLY AND OBVIOUSLY
YOU KNOW WE HAD LOST A TON OF
OUR OF OUR OWN PRODUCTS.
AND THEN YOU KNOW GEARING BACK
UP TO REOPEN ZOE SAID IT WAS IT
WAS A CHALLENGE BUT YOU KNOW
OUR VENDORS, YOU
KNOW THERE GRADE BUT ALWAYS
LIKE RELATIONSHIPS TO LET YOU
DOWN FOR US.
>> WHAT ARE YOUR PLANS FOR THE
COMPANY NOW NEXT YEAR IN TERMS
OF EXPANSION WHAT'S ON THE
HORIZON FOR YOU GUYS IN 2021.
>> YOU KNOW, YOU KNOW, YOU KNOW
WE'RE ALL WE'RE ALWAYS TRYING
TO BUILD AND GET BETTER MEAN
THIS IS DEFINITELY A SETBACK IS
I'M SURE A SETBACK FOR A LOT OF
PEOPLE, I'M SURE A LOT OF
PEOPLE HAD A LOT PLANS AS WE
DID. YOU KNOW WE'RE JUST
CHANGING A POWER PLANT I THINK
FOR ALL
PLUS YOU KNOW MOVING INTO THIS
KIND OF LITTLE SWITCH MODEL
THAT WE'VE DONE GAVE US AN
OPPORTUNITY THAT WE MAYBE
WOULDN'T HAVE HAD TO TRY TO
YOU KNOW TEST THIS MODEL IN IN
THE MARKETPLACE, EVEN THOUGH
THE MARKET PLACES HAS BEEN
YOU KNOW REDUCED DRAMATICALLY
SPECIFICALLY IN NEW YORK AND
L A. YOU KNOW I THINK I'M JUST
EXCITED ABOUT THIS. I THINK
WE'VE LEARNED A LOT AND I'M
EXCITED TO KIND OF MOVE FORWARD
AND SEE IF WE CAN KIND OF BE A
BIG PART OF GREEN.
YOU KNOW PEOPLE BACK TOGETHER
CREATING A LOT MORE NEW JOBS.
YOU KNOW AND PUTTING SOME MONEY
BACK IN PEOPLE'S POPPING
GROWING GRANT.
>> JOHN OR YOU'RE BASED IN
BROOKLYN A SEAR
IN MY YEAH ME NOW I'M CURIOUS
WHAT WHAT DO YOU THINK ABOUT
NEW YORK CITY IN TERMS
OF JUST A RESURGENCE WE'RE
HEARING ABOUT AN EXODUS OF
PEOPLE LEAVING THE CITY YOU
KNOW SO MANY BUSINESSES HAVEN'T
BEEN ABLE TO MAKE IT ESPECIALLY
SO
MANY RESTAURANTS ARE YOU
FEELING OPTIMISTIC ABOUT NEW
YORK AND I'M SURE YOU TALK TO
SOME OTHER RESTAURANT OWNERS.
WHAT IS THE MOOD IN YOUR
COMMUNITY
RIGHT NOW.
>> MY MY KIDS TOOK ME ON THE
ROAD FOR MY BIRTHDAY SO WE'RE
DOWN
IN FLORIDA AT THE BUT WE'RE
DEFINITELY WE'LL WE'RE
DEFINITELY NOT EXITING NEW WILL
BE HEADED BACK THERE AND THE
NEW YEAR. YOU KNOW IF THE MOOD
FOR A LONG TIME I THINK WAS
THAT YOU
KNOW THAT IT'S IT'S IT DEPENDS
ON WHO YOU TALK TO YOU KNOW I
HAVE A LOT OF FRIENDS THAT HAVE
SMALL BUSINESSES. IT'S A NEW
UNIT RESTAURANTS. I'VE SEEN HIM
STRUGGLE TO TO BUILD THEIR
OUTDOOR SPACES ALL SUMMER ONLY
TO JUST
I HAVE NO ONE SHOW UP WHEN IT'S
WINTER TIME BECAUSE IT'S TOO
COLD TO BE OUTSIDE AND THEY
JUST CAN'T YOU KNOW THEY CAN
SURVIVE SO IT'S IT'S IT'S IT'S
TOUGH, YOU KNOW, I'VE SEEN A
LOT OF DEPRESSED
PEOPLE AND A LOT OF PEOPLE THAT
ARE STRUGGLING, BUT I'VE ALSO
SEEN A LOT OF PEOPLE YOU KNOW
THAT THAT ARE COMING THROUGH
THIS. I THINK OUR COMPANIES ONE
OF THOSE YOU KNOW IS AN EXAMPLE
OF THAT. I'M EXCITED FOR THE
FUTURE I THINK YOU KNOW IF YOU
ARE AROUND NEW YORK, IT'S QUIET
AND PEOPLE SAY YOU KNOW INSTEAD
OF COURSE IS A PANDEMIC GOING
ON WORLD BE SAFE.
THE OUTDOOR SEATING THAT THE
MAYOR PUT IN IT IS GOING TO BE
EFFECT NEXT YEAR. I THINK MY MY
MY ATTENTION IS HOPEFULLY
PEOPLE START TO
FEEL SAFE COME BACK TO NEW
YORK'S AND WHEN THEY DO THEY'RE
NOT RECOGNIZE AND I HOPE BY
THAT TIME IT WILL BE FOR THE
BETTER I THINK IT'S GOING TO BE
TONS OF
OUTDOOR SEATING. IF YOU KNOW IF
YOU SAW DURING THE SUMMER OF
PEOPLE STARTED TO SAY OH NEW
YORK FEELS LIKE EUROPE. I THINK
YOU KNOW NEW YORK HAS AN
OPPORTUNITY NOW TO HAVE A
RENAISSANCE AND REEMERGENCE
IT'S THE GREATEST CITY IN THE
NOT JUST A SIDEWALK. THERE.
>> AND WHAT WILL BUT
YOU KNOW.
>> I JUST I CAN'T SEE PEOPLE
NOT WANTING TO SUPPORT NEW
YORK. I THINK YOU KNOW WHAT
WHEN IT IS TIME TO COME BACK, I
THINK PEOPLE.
>> WE'LL GET TOGETHER IN A BIG
WAY I I THINK THAT YOU KNOW
GOVERNOR AND
THE MAYOR GET TOGETHER AND
THEY'LL BE STEPHANIE SUPPORTING
INIT