>> HOWEVER
>> ONE LOOK AT THAT TOO WAS THE
ADDITION OF BETWEEN OUT OUR
NEXT GUEST IS TRANSFORMING YOUR
WARDROBE A PEER TO PEER FASHION
RENTAL PLATFORM WARDROBE HAS
OFFICIALLY LAUNCH TODAY, NASA
COMES ALONGSIDE A ONE MILLION
SEED ROUND HERE TO TELL US ALL
ABOUT IT IS
ADARSH ALPHONS FOUNDER AND CEO
OF WARDROBE AT OUR SCREEN TIME
HERE WITH US TODAY BUT TO
BE HERE THAT'S AS WELL SO PEER
TO PEER RENTAL CAN YOU WALK US
THROUGH WHAT THE USER
EXPERIENCE IS LIKE WHAT I
EXPERIENCE GOING ON IT.
>> SO SEAMLESS IT'S JUST
SO SIMPLE ESSENTIALLY OPEN THE
APP YOU SEE SOMETHING BEAUTIFUL
YOU WANT TO BE IT SO ORDINARY
AND SO ON THE ONE OF THE
DISTINGUISHING THINGS ABOUT
WARDROBE.
>> AS THE INVENTOR OF THE HAVE
IS JUST THINGS THAT.
AND YOU CAN JUST REACH AND
PUSHING A BUTTON AND A SIMILAR
TO YOUR DOOR OR YOU CAN PICK IT
UP AT THE LOCAL DRY CLEANER.
FOR A FEW DOLLARS
OFF SOMETHING.
>> NOT TO MENTION THE DRY
CLEANER BECAUSE WHAT I FIND SO
FAST AND BYWAYS SMART ABOUT
FACE IS YOU
DON'T HAVE ANY INVENTORY YOU
HAVE ANY OVERHEAD THAT
ESSENTIALLY WE'RE USING THE DRY
CLEANERS HAS KIND OF YOUR GET
YOUR PLACE TO STORE ALL OF THE
STAFF ABSOLUTELY I MEAN THAT'S.
>> WE REALLY SOLVE THE PROBLEM
WITH OUR CUSTOMERS AND JUST
LOOKED AT THE ISSUE
SYSTEMICALLY RIGHT. WHAT DID
SHE WHAT WATER IS NO ONE WOULD
HAVE HAD FASHION BACKGROUND BUT
THE UNDERSTAND CUSTOMERS WE
LISTEN WE BUILD
AROUND THE CUSTOMER AND WOULD
DO AS WELL AS WE WANT TO GET
PEOPLE. THE MOST SEAMLESS
EXPERIENCE AND FOR THAT
INVOLVED. COMING UP WITH AN
INTERMEDIARY WHICH IS BIKING OR
RIGHT AND SO
NO INVENTORY. NOAH HOUSING
COSTS BEYOND RECKONING MACHINES
ARE CLEANING IT JUST WE SUPPORT
THE LOCAL FAMILY ON
DRY CLEANER SAYS HUNDREDS IN
EVERY CITY
EXTREMELY SKILLED DOUBLE, BUT
IT'S ALSO A PLACE WHERE WE CAN
TURN INTO A FASHION HUB.
IT'S TIME FOR ANY PURPOSE THERE
YOU KNOW.
SO.
>> AND HOW DO YOU MAINTAIN
CONSISTENCY THAT RIGHT DRY
CLEANERS VERY VERY MUCH FOR
GOING INTO REGIONS UH HOW DO
YOU.
>> CRESCENT SO CONSISTENCIES
CORPS FOR WHAT PROVED TO BE.
WE WANT THAT
ANY ANY TIME YOU WENT FROM LAST
IN IRAQ IN THE PICK IT UP FROM
THE EXPERIENCE IS PREDICTABLE.
IT'S EXCELLENT USER EXPERIENCE
OF EVERY HIGH TOUCH ONE BECAUSE
LIKE IT IS ON THE GROUND FLOOR
OF THE
BUILDING SO. WE'VE GOT THE
RIGHT AND IF YOU ARE QUITE
RIGHT, WE TRAIN THEM TO BE ON
BOARD AND TO GET
A DEVICE. A SO WE HAVE OUR OWN
OPERATING SYSTEM WE HAVE AN
INCREDIBLE WAY TO KEEP TRACK
OF THINGS AND JUST SHOW UP AT
THE DRY CLEANER FOR YOUR ORDER
NUMBER ON YOUR PHONE.
EVERYTHING YOU NEED IS RIGHT
THAT WHAT YOU GOT.
>> AND TO THE DRY CLEANERS
THEMSELVES IS THE BENEFIT
TO THEM SMALL BUSINESS WHERE
YOU MIGHT GET YOUR STUFF
TAILORED OR YOU KNOW THAT
SORT OF.
>> THE DRY CLEANERS SO WE
LOOKED AT IT FROM LENDERS YOU
KNOW LENDERS WRITERS AND
WRITING US 3 SIDES,
YES, SO THE DRY CLEANERS THEY
WANT RECURRING ON ONGOING
REVENUE. THEY GET
IT BY THE NIGHT OF THE
2 RENTALS RIGHT SO WE YOU KNOW,
WE SAY HEY WE HAVE A BETTER
SYSTEM THAT CAN ACTUALLY
INCREASE YOUR CASH FLOWS IN A
MUCH MORE EFFICIENT WAY BECAUSE
OVER NEW, BUT I'D LIKE AN ARE
GOING TO BE AT
THE END WHEN YOU BROUGHT UP THE
IDEA I COULD HAVE I TO MEETING
THEIR LEFT THERE FOR A WEEK
STRAIGHT ALLIES,
YEAH, RIGHT AND THE AND THE
REGULATIONS ACTUALLY SAY YOU
CAN'T WRITE AN ACCOUNT DO
ANYTHING ABOUT IT FOR 6 MONTHS,
IT'S SO WE ARE TURNING
THINGS AROUND. WHAT'S ALSO
REALLY INTERESTING IS
WAS GONE ON THE PLATFORM IS
ABOUT INFLUENCES REALLY I MEAN
THE INFLUENCES ARE GRAVITATING
TO THAT THAT'S
REALLY TOO ON BOTH THEIR OWN
STOP AS YOU KNOW NIC INFLUENCES
NEED NEW TOOLS RIGHT AND SO
WE SAY HEY DIFFERENCES PUT
YOURSELF ON THE PLATFORM AND
CREATE ONGOING RECURRING
REVENUE ALL THOSE FOOT S OF
TAKING
ON INSTAGRAM YOU CAN ACTUALLY
ORDER NOW AND HAVE YOUR FANS
BORROW
FROM YOU.
>> I'M GLAD YOU MENTIONED THE
3RD LET'S BREAK THIS DOWN FOR
OUR VIEWERS BECAUSE THAT HOW
DOES THIS WORK AS A RENTER AND
THE LENDERS SO
IF LIKE I WANTED SOMEBODY TO
WEAR THAT AS A FACT THAT
I WAY AND I WAS I WOULD TAKE
THIS PHOTO TO PUT IT ONLINE BUT
HOW DO I KNOW,
I'M LOOKING FOR THAT I'M A
SEARCHING FOR PARTICULAR
KEYWORD HOW MIGHT THE RENTER
FINDING.
>> IT'S SO INTIMATE THAT YOU
CAN YOU CAN LITERALLY LOOK
TO PEOPLE CLOSETS RIGHT I CAN
SEE YOUR CLOSET YOUR CLOSET IS
I LIKE I LIKE YOUR SUPPORT TO
FOLLOW YOU AND ELECTING ONLY
RECOMMEND IT TO BE THAT FIT ME
IN MY STATE AND AT THE END THIS
OFFICE GETS PART OF
THAT ONE.
>> SO FOR THE LENDER SO
THEMSELVES ARE YOU VETTING THE
LENDERS OR EVEN ANY OK TOO SO
IS SOMEONE'S PROFILE LIKE
BIGGERS PROFILE
IT CAN.
>> GO, I KNOW THAT SINCE WE
CLOSE A SEED ROUND WHICH WERE
ANNOUNCING TODAY BUT THE
ACTUALLY PLUS A FEW WEEKS AGO.
WE'VE GOT
TO VOTE EXTRAORDINARY TEAM
RIGHT SO I MEAN AND AND
EVERYONE BUT THE BOTTOM THE
ROUND I JUST SO HANDS ON.
IF SYAN. BADDEST OR WAS PUSHED
PUT A COST
ON WATER. OBVIOUS GUYS ARE YOU
KNOW EVERY AND BACKING US A LOT
OF MENTORS BY LIVE ACTORS AND 2
OF THE SUPPORT TEAM
WE'VE BEEN ABLE TO BREATHE
WITHOUT A TEAM THAT'S PUT
POSSIBLE PLACES A LENDER SO
EASY IT OUT YOU JUST GO ON THE
DISK ON THE WEB SITE ON THE APP
AND SAY I WANT TO START A
CLOSET. YOU GET IN THE SENATE
US AN E-MAIL AND ABOUT DIGITAL
FORM A TIE FOR ACTUALLY AND
THEN WE HAVE TO PICK IT UP FROM
YOU IF YOU'RE IN NEW YORK OR WE
SEND YOU A FREE
SHIPPING LABEL. THE THE VETTING
THE EX OF THINGS BE CATALOG OF
THE PHOTOGRAPH IT PRICE AND YOU
CAN SEE YOU DO PRICES SO YOU DO
LOOK AT THE ITEM IN THE NEW
JUSTIFY THE PRICE DOES THAT
LEND OR GET A CUT OF THAT.
>> ABSOLUTELY SO THE LENDER GET
75% APPROX
MATT LAY OFF THE RENTAL
PRICE AFTER THAT SAID THE LET
LENDER GETS ANY PURPOSE OF THE
PRICE AROUND PRICE AFTER THE
COST OF CLEANING AND DELIVERY.
BUT ALSO LOOK AT THIS WAY WE
HAVE BECOME INURED A 100 PER
CENT GAS IS VERY SMART AND WE
TAKE IT FROM YOUR CLOSET, OBESE
STORE IT SAFELY AT THE DRY
CLEANERS SO ITS CLAIM THAT IT'S
READY TO GO YOU CAN BUY BACK
WHAT IS SUCH
A NO-BRAINER AT NO COST YOU
WRITE IS THEIR SUBSCRIPTION OR
MEMBERSHIP AS WELL YOU'RE JUST
DOING NOT JUST YET WE'RE JUST
GET THEIR FREE WITH AN
ALREADY PAY. JUST IN OUR BUT
WHAT I CAN SAY IS BASED ON
ALREADY TRACTION CUSTOMERS HAVE
BEEN USING AT A ROUGHLY ONCE A
MONTH WHICH IS LIKE SPECIAL
EVENTS THERE'S A LOT A LOT A
LOT OF THAT SO YEAH SO I THINK
ONE OF THE 7 WONDERS. WHICH YOU
REALLY REALLY UNDERSTOOD THE 9
MONTHS TO
IS THAT WHAT IS NOT JUST A JUST
COMING OFF A SPECK OF DUST,
YOU KNOW WHAT TO HAS JUST
INCREDIBLE UNIQUE THINGS LIKE
YOU WILL FIND CHANEL JACKETS
THAT ARE YOU KNOW ONLY IF BE
ABLE TO JAPAN YOU WILL FIND
LOUIS THE TIME THINGS THAT
WERE.
>> YOU KNOW COULDN'T FIND IT OR
WRITE THINGS THAT I JUST.
IF YOU WANT TO IF YOU
WANT TO TURNING HEADS IF YOU
WANT TO LOOK
DIFFERENT WHAT IT IS A P