COMING MONTHS, SO HE DISCUSSES
FOR WITH MORE OF THIS IS JONES
SALZMAN SEEN AT SENIOR REPORTER
AND JOAN WHAT'S YOUR TAKE ON
THIS DO YOU THINK GETTING INTO
GAMING IS A GOOD MOVE FOR
NETFLIX.
>> NETFLIX DOES DEFINITELY
THINKS THAT IT IS GAMERS KIND
OF LAUGHED THE NETFLIX
IS FOCUSING ON MOBILE GAMING TO
BEGIN WITH
SO IT SOME ALREADY IN A
SUBSCRIPTION SPACE WHICH IS ALL
WHERE ALL THE GROWTH
HAPPENING RIGHT NOW, BUT IT'S
GETTING INTO IT IN THE SORT
OF VERY CASUAL MOBILE GAMES.
SOME OF WHICH HAVE ALREADY BEEN
RELEASED
FOR YEARS. SO THIS IS
DEFINITELY A BABY STEP BUT YOU
CAN SEE THAT WHAT NETFLIX WANTS
TO DO EVENTUALLY DID ON
THE LINE. IT'S HAVE THESE GREAT
AMBITIONS TO MAKE THEIR SERVICE
BE MORE
THAN JUST PASSIVE TV MOVIES,
YOU'RE SEEING IT NOT ONLY IN
THIS GAMING INITIATIVE BRINGING
GAMING INTO THAT YOU PAY
ONE FEE, YOU GET IT INCLUDED
THERE'S NO ADDED COST IS NOW
ADVERTISING BUT ALSO THE BUT
THEY'RE MOVING MORE INTO
MERCHANDISING THAT THEY'RE
MOVING MORE INTO
IN-PERSON EXPERIENCES. THEY'RE
TRYING TO BROADEN AWAY WHICH IS
A GREAT THING TO DO AND
EVERYONE KEEPS TALKING ABOUT
VERSUS IT.
>> NOW WHEN IT COMES TO THE
GAMES HAVE YOU PLAYED THEM,
YOURSELVES WHAT DO YOU THINK
KUZ I HAVE AND I MUST HAVE LET
YOU SHOW YOUR OPINION ON THEM.
>> SOME OF THEM I PUT IT PAST,
I'M NOT A HUGE CASUAL GAMER I'M
NOT THE
TARGET AUDIENCE. YOU KNOW IT
IT'S ALSO IMPORTANT TO NOTE
THAT THIS IS LIKE THE FIRST
BEGINNING OF A BABY STEP MY
ANDROID PHONE DOESN'T EVEN HAVE
IT IN THE
APP YET YOU CAN DOWNLOAD THESE
GAMES INDIVIDUALLY AND THE
GOOGLE PLAY STORE.
IT WILL BE INTERESTING TO SEE
WHAT KINDS OF YOU KNOW
INTEGRATIONS THEY CAN MAKE
BETWEEN
YOU KNOW WHICH ARE IS A GREAT
FRANCHISE TO BRING UP THAT
STARTED AS A NEW GAME AND WAS
LICENSED TO BECOME A SERIOUS
ONE OF NETFLIX'S MOST POPULAR
SERIES AND OF COURSE ITS MOST
POPULAR
SERIES EVER IS SQUID GAME.
I MEAN THAT'S JUST WAITING
THERE TO CREATE A
SQUID GAME. SO IT'LL BE
INTERESTING TO SEE WHEN THEY
CAN REALLY START FLEXING THEIR
MUSCLES AND STRETCHING AND
TESTING THE BOUNDARIES OF HOW
TO HOW ALL OF THEIR PROPERTIES
INTERACT AND FIND A SWEET SPOT
FOR WHAT ACTUALLY WORKS FOR
NETFLIX SUBSCRIBER.
>> DO YOU THINK OTHER STREAMING
GIANTS
LIKE AMAZON OR HULU OR HBO MAX
BY FOLLOW SUE INTRODUCE THEIR
OWN GAMES.
>> WELL CERTAINLY OF ALREADY
SEEN AMAZON EXPERIMENTING IN
THAT SPACE THEY.
>> HAVE I'M NOT THERE. THEIR
ACT LILA AND YOU'VE SEEN APPLE,
YOU KNOW OBVIOUSLY APPLE, NOT
NECESSARILY AT THE GAME CONTENT
CREATOR, BUT AS A GAME
PLATFORM PROVIDER WITH ITS APP
STORE HAS BEEN GIGANTIC IN
GAMES WE'VE SEEN THEM GET MORE
INTO THAT PROGRAM A ROLL OF
APPLE ARCADE EVERYONE'S
EXPERIMENT SAYING THEY'RE ALL
TRYING TO PEOPLE THAT WEREN'T
ALREADY IN GAMING ARE REALIZING
THAT.
WHEN THERE'S SUCH FLUID
BOUNDARIES BETWEEN WHAT IS A TV
SHOW. WHAT IS THE GAME. WHAT IS
A CONCERT IN THE GAME. WHAT IS
REAL REALITY, WHAT IS VIRTUAL
REALITY.
ABILITY TO
DEVELOP GAMES AS PART OF A
BROADER ENTERTAINMENT ECOSYSTEM
THAT YOU'RE DEVELOPING IS GOING
TO BE CRUCIAL MAYBE NOT FROM
THIS ERA THAT WE'RE IN BUT FOR
THE
NEXT ONE.
>> NOW WHEN IT COMES TO
RELEASING GAMES OBVIOUSLY GETS
A LOT OF EYES FROM STREAMERS
BUT WHAT ABOUT THOSE VIDEO GAME
CONSOLE CREATORS AND VIDEO GAME
MAKERS LIKE SONY
NINTENDO MICROSOFT DO YOU THINK
THAT THEY'RE KEEPING AN EYE ON
THIS OR THEY'RE JUST IGNORING
IT.
>> I DON'T THINK THAT THEY'RE
THREATENED BY ANYTHING RIGHT
NOW BUT I THINK IT'S ALSO
DANGEROUS, YOU KNOW
TRADITIONAL STUDIOS WERE
DISMISSIVE OF NETFLIX FOR A
LONG TIME AND NOW EVERYONE IS
TRYING TO
BE NEGLECT. SO IT'S DEFINITELY
AT ANYONE'S RISK OF ANY
COMPANY'S RESCUE LEGACY COMPANY
TOO UNDER COUNT WHAT NETWORKS
CAN DO WHEN THEY REALLY
DEDICATE RESOURCES TO SOMETHING
AND IT'S YOU KNOW
NETFLIX UNDERSTANDS ITS
SUBSCRIBERS REALLY WELL AND
UNDERSTANDS HOW TO GET THE
THINGS THEY WANT THE ONE THING
THAT I THINK IS GOING TO BE
PARTICULARLY INTERESTING FOR
NETFLIX IS THAT YOU KNOW GAMING
IS MOVING HAS FOR A LONG TIME
BUT IS INCREASINGLY BECOMING
SOCIAL EXPERIENCES, RIGHT.
NETFLIX DOESN'T PLAY IN SOCIAL
REALLY ON YOU MAY HAVE SOCIAL
PRESENCE ON
SOCIAL NETWORKS. BUT THE DANGER
OF SOCIAL INTERACTION SUCH
WHERE YOU
HAVE THIS PROBLEM OF HARASSMENT
YOU HAVE THIS PROBLEM OF
IN A WAY USER GENERATED CONTENT
THAT NETFLIX HAS NEVER REALLY
HAD TO DEAL WITH THAT WE SAW
HOW WHAT THEY CREATED
ONE SHOW VERY CARRIED VERY
UNDER CONTROL OF THE SHIP HOW
SPECIAL RECENTLY WHEN THAT
CAUSED AN ADVERSE ON PEOPLE IN
THE WORKFORCE AND AMONG
SUBSCRIBERS IT REALLY WAS
ONE OF THE BIGGEST CRISES, WHAT
HAPPENS IF THEY HAVE TO GET
INTO SOCIAL GAMING AND OPEN UP
THEIR PLATFORM TO ANY KIND OF
UGLINESS THAT WANTS TO
COME IN.
>> LAST QUESTION FOR YOU OUT TO
KEEP THIS SHORT IF YOU CAN HUGE
BOOM IN GAMING DURING
THE PANDEMIC DO YOU THINK THE
BOOM WILL CONTINUE AS PEOPLE
ARE ABLE TO HEAD OUT MORE.
>> WE'RE ALREADY
HOLD UP FOR SURE THERE ARE
ELEMENTS THAT HAVE SORT OF
TRICKLE BACK. THE AMOUNT OF THE
NUMBER OF
PEOPLE THAT ARE ENGAGED IN
GAMING. BUT THE TIME SPENT IN
GAMING IS ONLY INCREAS