PARAMOUNT AND
CBS NEWS ALL UNDER ONE ROOF IN
A BREAK DOWN HOW THIS DEAL
IMPACTS THE WHOLE MEDIA
LANDSCAPE IS CHEDDAR'S SENIOR
REPORTER MICHELLE CAN STILL
YOU. MICHELLE WE'VE BEEN
WAITING FOR THIS FOR SO LONG AT
THIS POINT. WHY DID THIS
UNITING OF THESE
2 COMPANIES ACTUALLY MAKE SENSE
OF THE END OF THE DAY.
>>WELL IF YOU THINK ABOUT IT
THERE'S SO THERE'S SO MUCH
MERGER AND ACQUISITION TALK IN
THE MEDIA SPACE DISNEY BUYING
FOX ATNT TIME WARNER.
THESE COMPANIES ARE NOW HUMAN
THE HUMAN AND THEY'RE JUST
GIANT AND FOR ALL SMALLER
COMPANIES WHICH IS FINE TO
THINK ABOUT CBS IS A SMALLER
COMPANY, BUT THEY JUST CAN'T
COMPETE SO WHAT THEY HAVE TO DO
IS THEY'VE GOT EMERGE AND
JOIN TOGETHER IN ORDER TO HAVE
A NET CONTENT TO COMPETE
AGAINST THESE LARGER SERVICES,
WHICH ARE ALL LAUNCHING THEIR
OWN STREAMING PROGRAMS. NOW CBS
AND VIACOM THEY WERE ONE
COMPANY IN THE PAST THEY WERE
OWNED BY THEY'RE BOTH OWNED BY
NATIONAL AMUSEMENTS THEY
SEPARATED THEY'VE BEEN TRYING
TO GET BACK TOGETHER FOR THE
LAST 3 REPORTEDLY
THE HOLDUP WAS OVER WAS MOONVES
AND WHO IS GOING TO BE IN
CHARGE OF THE COMPANY BUT NOW
THAT HE WAS OUSTED AFTER
THE SEXUAL-HARASSMENT
ALLEGATIONS. REALLY WE'RE
STARTING TO SEE THAT THE DEALS
COMING THROUGH. THE DEADLINE IS
REPORTING THAT
SHOULD BE ANNOUNCED AT THE END
OF CLOSE TODAY.
>>AND NOW AS YOU MENTIONED
CONTENT NO DOUBT KING AND ALL
OF THESE IS WHAT DOES THE NAVY
ACQUISITION OF 21TH CENTURY FOX
THAT WHEN YOU GET ON THE TVS
IT'S THE MOVIE ASSETS WITH THIS
DEAL THEY BE GETTING OUT AND
ALL OF THE FILM ASSETS FOR ALL
OF THAT. SO NOW THAT THESE 2
COMPANIES ARE TOGETHER.
NOW DOES THIS NEW VIACOM
ESSENTIALLY HAVE HAVE ENOUGH TO
COMPETE AGAINST THOSE LARGER
COMPANIES LIKE DISNEY OR
WARNERMEDIA HONESTLY I DON'T
THINK SO I STILL DON'T THINK
THEY'RE THAT THEY HAVE ENOUGH
THEY DO HAVE A GOOD
LIBRARY PARAMOUNT THEY CAN GET
A STUDIO.
>>WHAT THE I FIND INTERESTING
IS CHERRY RED SO WILL BE ONE OF
THE ONLY WOMEN CHAIRMAN OF A
MEDIA COMPANY.
>>BUT IT'S STILL NOT BIG ENOUGH
TO COMPETE. I THINK WE'RE STILL
GOING TO SEE MORE AND THEN A
WITH THE CBS VIACOM GUILD
THEY'RE GOING TO NEED TO
PARTNER WITH ANOTHER COMPANY A
SMALLER MEDIA COMPANY THAT
NEEDS COMPETE SOMETHING'S TOP
OF MIND. UNLIKE AN AMC NETWORKS
SONY'S ENTERTAINMENT DIVISION,
MAYBE SOMETHING EVEN LIKE AN
ETHICS, SO THEY NEED TO GET TO
CONSOLIDATE TOGETHER IN ORDER
TO COMPETE AGAINST THE BIG
PLAYERS. CBS VIACOM WON'T HAVE
AS MUCH ISSUES BECAUSE THEY ARE
FROM THE SAME PARENT COMPANY I
THINK THAT DEAL SHOULD GO
THROUGH PRETTY EASILY. BUT
WE'LL SEE IF THEY'RE GOING TO
BE ALLOWED TO MERGE WITH THE
SMALLER PLAYERS WHICH IS THE
ONLY WAY I THINK THERE WILL BE
ABLE TO COMPETE GIVEN THAT THIS
OPENS UP THE DOOR TO YOUR POINT
TO MORE AND THE NAME THE FUTURE
LEADERSHIP OF THIS COMBINED
COMPANY OBVIOUSLY VERY
IMPORTANT. BUT ALSO HAS BEEN A
POINT OF CONTENTION. SO GIVE US
A LITTLE BIT OF THAT BACKGROUND
AND WHO IS GOING TO BE LEADING
THIS COMBINED COMPANY, SO IT
SEEMS FROM THE REPORTS BOB
BAKISH IS GOING TO BE THE CEO
OF THE COMBINED COMPANY,
HE'S THE CURRENT CEO OF VIACOM.
>>YOU'RE GOING TO SEE SHERRY
REDSTONE SHE'S GOING TO BE THE
CHAIRMAN OF THE BOARD AND I
THINK JOE I A NOSE WAS SICK
TAKE OVER FOR THE CBS.
ASSETS WELL I THINK WE'LL SEE A
LITTLE BIT OF SHAKE UP HERE IT
SEEMS THAT CBS IS GOING TO HAVE
ONLY I THINK A SONG LIKE 4
SEATS ON THE BOARD AND SORRY
CBS COULD HAVE 60'S ON THE
BOARD IN VIACOM'S ONLY GOING TO
HAVE 4. NATIONAL AMUSEMENTS
IS GOING TO HAVE TO DO SO I
THINK WE'RE STILL GOING TO SEE
THAT CBS IS STILL LEADING THIS
COMBINED COMPANY. WHAT'S SO
INTERESTING IS 6, 8, MONTHS AGO
WHEN LES MOONVES AS
WE MENTIONED WAS RUNNING CBS.
>>HE WANTED NOTHING TO DO WITH
THIS DEAL THERE IS ABSOLUTELY
NO WAY HE WANTED THIS DEAL TO
GO THROUGH. IT'S AMAZING HOW
THINGS ONCE LES MOONVES
GOT OUT OF THE PICTURE, HOW
THINGS CHANGE FOR MOST OF THE
SENSE WHERE CBS THAT WAS VERY
WELCOMING ALL MOST OF THE IDEA
OF ACQUIRING THESE
VIACOM ASSETS WILL SHERRY
REDSTONE HAS REALLY BEEN TO
ADVOCATING FOR THE STEEL AND SO
I THINK ONE SLOWS MOONVES WAS
OUT THE WAY SHE WAS SHE REALLY
SPEARHEADED THE EFFORT TO GET
THIS COMING TOGETHER. I THINK
IT IS A SMART CHOICE
LOOK CBS HAS ALL ACCESS.
BUT IT'S REALLY REALLY NOT A
PLAYER THAT'S GOING TO COMPETE
ALONE EVEN WHEN VIACOM'S ASSETS
BUT TOGETHER THEY HAVE MORE
BARGAINING POWER WHEN IT COMES
TO NEGOTIATE CARRIAGE DEALS
WITH THE CABLE COMPANIES
AD TARGETING THERE'S GOING TO
HAVE MORE INVENTORY AND IT
REALLY IN ORDER TO STAY ALIVE
WHEN YOU'RE COMPETING WITH
SOMEONE LIKE APPLE AND AMAZON
THAT HAVE BILLIONS OF DOLLARS
SPENT ON CONTENT. YOU'RE GOING
TO HAVE TO PARTNER UP TO STAY
UP TO STAY AFLOAT SOME US
COMPANIES TO MENTION APPLE
AMAZON THE UNDER SCRUTINY RIGHT
NOW FOR ANTI-TRUST
INVESTIGATIONS, NOT JUST IN THE
TECH AND CONTENTS BASEBALL FROM
THE TELECOM SPACE.
>>IS THIS DEAL GOING TO THE D O
J S ANTI-TRUST DIVISION TO
THINK SO I
THINK IT'S A LITTLE DIFFERENT
BECAUSE THEY.
>>CBS VIACOM COME FROM THE SAME
PARENT COMPANY STILL HAVE A
LITTLE LESS SCRUTINY. I THINK
THAT'S ALSO WHY YOU'RE NOT SEEN
APPLE OR AN AMAZON LOOKING AT
BUYING ANOTHER MEDIA COMPANY
BECAUSE IT'S JUST GOING TO
CAUSE A LOT OF MORE REGULATORY
PROBLEMS VERIZON REPORTEDLY
LOOKED AT CBS, BUT THEY SAID
THAT THEY PASSED BECAUSE YOU
KNOW THEY'RE JUST NOT GONNA
MAKE ANOTHER MAJOR MEDIA.
ACQUISITION RIGHT NOW THAT WAS
AFTER YAHOO AND AOL AND BUT I
THINK WHAT WE WILL SEE IS
INSTEAD WILL SEE THESE TECH
COMPANIES GOING AFTER SHOW
RUNNERS. WE JUST SAW THE
WHY SOMEBODY OFF THE ALL THE
SHOW ANDERSON GAME OF THRONES
THAT SEEMS LIKE MORE LIKELY TO