>> EVERYONE WELCOME BACK TO
WAKE UP WITH CHEDDAR I'M BAKER
MACHADO IN NEW YORK AND IF
YOU'VE BEEN STRUGGLING TO FIND
CORONAVIRUS TESTING NEAR YOU
ONE ON DEMAND DELIVERY SERVICE
HAS
YOU COVERED GOPAL OFF
ANNOUNCING A PARTNERSHIP WITH
PURE LAB THEY'RE GOING TO LIVE
OR AT HOME PCR COVID-19 TEST
DIRECTLY TO CUSTOMERS
THEY'RE THE VERY FIRST COMPANY
TO DO SO CO-FOUNDER AND
CEO OF K-POP CARE GOLA JOINS US
LIVE THIS MORNING A CURE GOOD
TO HAVE YOU HERE, THANKS SO
MUCH FOR JOINING US. SO TELL US
A LITTLE BIT MORE ABOUT THESE
AT-HOME TESTING KIT HOW LONG
WILL THE RESULTS TAKE AND HOW
MUCH DOES THIS COST.
>> YEAH THANK YOU SO MUCH FOR
HAVING ME
TODAY, BAKER. SO THE WAY WORKS
IS DOLLAR
GO CAUGHT AND YOU CAN GET ANY
OF YOUR IMMEDIATE NEEDS
DELIVERED IN 20 TO 30 MINUTES
ON AVERAGE. IF YOU LOOK AT YOU
YOU KNOW OTHER COVID TESTS OUT
THERE YOU ARE USUALLY YOU CAN
YOU CAN GO TO THE STORE
ALL RIGHT GET TESTED OR WITH
K-POP YOU CAN GET A COVID TEST
ACTUALLY DELIVERED 20 TO
30 MINUTES. WE PARTNERED WITH
PURE A LOT TO GET A COVID TEST
AT HOME AND THAT S USUALLY
RESULTS COME BACK WITHIN 24
HOURS. AND THE REASON WE
PARTNER WITH IF YOU'RE ALIVE
AND WHY THIS IS SO INNOVATIVE
AND EXCITING IS
I WAS ACTUALLY THE SO LIGHT OF
COVID TEST THAT WAS FDA
APPROVED. SO WE
USE UTILIZE OUR INFRASTRUCTURE
AND OUR TECHNOLOGY TO GET IT TO
CONSUMERS IN 20 TO 30 MINUTES
AND THEN HAVE AND RESULTS, YOU
KNOW JUST AS FAST AS 24 HOURS
AT HOME, SO IT'S
VERY EXCITING.
>> YEAH, VERY GOOD NEWS HERE.
OBVIOUSLY WE KNOW AN INCREASE
IN TESTING IS KEY REALLY TO
MITIGATING THE SPREAD OF
THE PANDEMIC SO JUST HOW HARD
WAS IT TO GET THIS FINALLY TO
DO AT HOME KIDS BECAUSE WE KNOW
SO
MANY PEOPLE WAITED WEEKS TO GET
THE RESULTS WHEN THEY WOULD GO
TO CLINICS AND OTHER PLACES.
>> YEAH, I THINK YOU
KNOW THE REASON WHY WE'RE ABLE
TO GET THIS DONE SO QUICKLY IS
I BELIEVE ONE OF THE MAIN
REASONS IS BECAUSE OF OUR
BUSINESS MODEL YOU KNOW WHEN
YOU THINK ABOUT YOU KNOW GOING
HALF WE HAVE TO SHELTER ACROSS
THE U.S., YOU KNOW
WE OPERATE HUNDREDS OF MICRO
FULFILLMENT CENTERS ACROSS THE
U.S. THAT SERVICING OVER
500 US CITIES. WE YOU KNOW
INFRASTRUCTURE ACROSS THE U.S.
AND WE CAN GET YOU KNOW
WHETHER IT'S FOOD OR ICE CREAM
OR SNACKS OR YOU KNOW BABY
PRODUCTS FOR EVEN TODAY, YOU
KNOW
COVID TESTS. DELIVER TO PEOPLE
SO QUICKLY WE UTILIZE OUR
PLATFORM
OR TECHNOLOGY. AND OUR
RESOURCES, YOU KNOW AND OUR
INFRASTRUCTURE TO GET IT INTO
THE HANDS OF OF SO MANY PEOPLE
IN NEED TODAY FOR COVID TESTS
AND I THINK FOR US
IT WAS MAKING SURE THAT WE'RE
THERE FOR THE COMMUNITY BY
THE TIME NEED AND WE WANTED TO
MAKE SURE THAT YOU KNOW WE'RE
ABLE TO GET IT TO SO QUICKLY
AND ALSO IN A SAFE MANNER WHEN
YOU'RE SITTING AT HOME AND
GETTING
COVID TEST.
>> YOU CARE YOU GUYS HAVE BEEN
RAISING A LOT OF REALLY GOOD
MIGHT 380 MILLION DOLLARS IN
LAST FUNDING ROUND YOU GUYS
HAVE A VALUATION ABOUT
3.9 BILLION DOLLARS. HOW ARE
YOU EXPECTING TO SPEND A LOT OF
THAT MONEY TO EXPAND THE
BUSINESS AND WHERE DO YOU SEE
THE AT-HOME TESTING YOU KNOW
ITS SYSTEMS BEING MAYBE BY THE
SUMMER OR MAYBE BY THE FALL
WHEN ESSENTIALLY A LOT OF
PEOPLE HAD THE VACCINES.
>> YEAH, YOU KNOW I
THINK ARE RIGHT FOR US STARTED
THIS BUSINESS OF OVER 7 YEARS
AGO, YOU KNOW I THINK THE
DIFFERENTIATOR FOR US IS THAT
WE BOOTSTRAPPED OUR BUSINESS
YOU KNOW WE LOST LAW STUDENTS
AT DREXEL UNIVERSITY AND REALLY
RAN THE BUSINESS FROM THE
GROUND UP AND WE KNOW THE
BUSINESS MODEL REALLY BEFORE WE
SCALED IT
USING OUR. PROFIT IN OUR CASH
FLOW TO EXPAND TO THE FIRST
SEVERAL MARKETS FOR THE FIRST
SEVERAL YEARS AND REALLY MADE
SURE THAT WE HAD A VIABLE
BUSINESS MODEL WITH A REALLY
STRONG
IN ECONOMICS. BEFORE WE SCALE
THAT SO YOU KNOW THE WAY TO GO
BUT MODEL WORKS IS WE MAKE OUR
MARGINS OFF THE PRODUCT.
SO WE'RE ABLE TO YOU KNOW
STORE. PRODUCTS IN MICHAEL
FULFILLMENT CENTERS ACROSS THE
U.S.
MAKE MARGINS OFF THE PRODUCTS
AND DELIVER TO CONSUMERS SO
WE DON'T MONETIZE YOU KNOW THE
GIG ECONOMY OR WE DON'T GO TO
AND STORES TO PICK UP THE GOOD
SO THERE'S
2 MEAN OUTCOMES THAT ARE REALLY
POSITIVE ONE IS ECONOMICS ARE
REALLY STRONG INTO YOU KNOW
IT'S AN AMAZING CUSTOMER
EXPERIENCE BECAUSE YOU CAN GET
3,000 PRIDE, THANKS TO LIVE OR
YOU KNOW SO QUICKLY AT A REALLY
AFFORDABLE PRICE. ALL FROM ONE
CENTRAL
PLOT FOR SO YOU KNOW THE
INVESTMENTS THAT WE BROUGHT ON
YOU KNOW, WHERE WE ARE AS A
RESULT OF YOU KNOW HOW STRONG
THE BUSINESS MODEL HAS TO COME
IN REALLY FORTUNATE TO BRING ON
SUCH AMAZING INVESTORS BUT
THERE THERE'S 3 MAIN AREAS OF
FOCUS IS RIGHT NOW IS
GEOGRAPHIC SPARE ENGINE REALLY
MAKING SURE WE'RE GETTING GO
BUT EVERYWHERE, YOU KNOW
THERE'S SO MANY CONSUMERS THAT
ARE DOWNLOADING GO POP RECORDS
DURING WAITING TO USE AS WE
WANT TO MAKE SURE WE'RE THERE
FOR OUR CUSTOMERS.
NO NUMBER 2 IS IMPROVING THE
CUSTOMER FROM DAY ONE
OFF AND I WERE REALLY FOCUSED
ON OUR CUSTOMERS THAT'S HOW WE
BUILD OUR BUSINESS AND WE RISK
WE WANT TO CONTINUE TO MAKE THE
CUSTOMER EXPERIENCE BETTER AND
YOU'RE GOING TO SEE A LOT NEW
VERTICALS AND NEW CATEGORIES
WE'RE GOING TO GETTING INTO
IF YOU THINK ABOUT GO ABOVE 7
YEARS AGO WE HAD A
100 PRODUCT. YES TODAY WILL
CARRY OVER 3,000 YOU KNOW WE'RE
NOW THEY'RE SELLING. BABY
PRODUCTS OVER THE COUNTER MEDIC
HAITIAN HOUSEHOLD ESSENTIAL SO
WE'VE REALLY EVOLVED. YOU KNOW
TO TO CLASSIFY YOURSELF IN THE
CATEGORY INSTEAD NEED SPRAY AND
ANYTHING
YOU WANT LIBERTY IN UNDER 30
MINUTES, YOU KNOW PEOPLE ARE
COMING TO GO PAST AND
THERE'S NO REALLY THERE'S NOT
ONE PLATFORM YOU CAN GET ALL OF
THESE PRODUCTS, IT'S ALL
DELIVERED SO QUICKLY IN 20
MINUTES FOR $2 DELIVERY FEE.
SO THAT ALSO INCLUDES YOU KNOW
COVID TEST
YOU KNOW WHEN WE THINK ABOUT
OUR MODEL AND THE INNOVATION
BEAUTY OF IT MODELS THAT WE CAN
INTRODUCE PRODUCTS SO QUICK WE
RAIDED IN OUR INFRASTRUCTURE.
OUR MERCHANDISING CAPABILITIES.
YOU KNOW WE'VE WE'VE GOT INTO A
NEW CATEGORY
IN A MATTER OF A WEEK RIGHT
WE'VE ALSO DURING THE PANDEMIC
IT'S NOT JUST COVID TEST WE
PARTNERED WITH LOCAL BUSINESSES
AND REALLY HELP
A LOCAL BUSINESSES AND THE TIME
OF NEED IF YOU LOOK IN FEDERAL
DONUTS WAS A GREAT EXAMPLE,
WHERE
YOU KNOW THEY EITHER HAD TO YOU
KNOW SHUT THEIR DOORS
OR YOU KNOW GO BUST AND REALLY
HELP THEM GET THEIR PRODUCTS TO
CONSUMERS AND TIRED OF ME SO
REALLY FORTUNATE TO BE THERE
FOR THE TIME. YOU KNOW FOR THE
COMMUNITY AND IT'S KIND OF
NEAT.
>> YOU'RE I WANT TO TALK ABOUT
ONE OF YOUR OTHER ACQUISITIONS
AS WELL BASMA ALL YOU FINALIZE
THAT HERE RECENTLY AS WELL HOW
DOES THAT ACQUISITION REALLY
OLD INTO WHAT YOU GUYS ARE
DOING IT GO AGO POP RIGHT NOW.
>> OUR VISION FOR GO CAUSE US
TO BE THE WORLD'S GO TO
SOLUTION FOR MEDIA EVERY DAY
WHERE
THIS IS YOU KNOW WE JUST
BELIEVE WE'RE JUST GETTING
STARTED YOU KNOW TO BE THE
WORLD'S GO TO SOLUTION YOU
FIRST HAVE TO BE THE U.S. IS
THOUGH
TO SOLUTION AND IT ALSO WE WANT
TO OPERATE GO BOTH IN
CALIFORNIA, YOU KNOW WHEN YOU
LOOK AT THE INFRASTRUCTURE.
I KNOW HAS YOU KNOW
THIS NOW OF OVER A
160 DISTRIBUTION ORDINANCE
IN CALIFORNIA. AND WHAT YOU
THINK ABOUT THE MILLIONS
CUSTOMERS AND THE BRAND THAT
THEY BUILT YOU KNOW THE MATTER
OF DECADES ESSENTIALLY,
YOU KNOW WE'RE REALLY EXCITED
TO PARTNER WITH OUT TO THE
BRINK GO OUT TO.
YEAH RIGHT AND UTILIZING THE
INFRASTRUCTURE THAT HAS
BUILT THE BRAND AND THE
CUSTOMER BASE THE REALLY STRONG
CUSTOMER BASE THEY BUILD IT'S
REMARKABLE THAT THAT THEY FEEL
WE'RE VERY VERY EXCITED TO
BRING GO OUT TO CALIFORNIA AND
OFFER YOU KNOW ARE THE
SERVICE OF 3,000 PRODUCTS RIGHT
AND IT'S IT'S YOU KNOW
HOUSEHOLD ESSENTIALS, ITS BABY
PRODUCTS AND ITS MANY MANY
PRODUCTS BRINGING TO TO YOU
KNOW
CONSUMERS INCOME WHEN VERY VERY
SOON SO WE'RE