NOW IS THE AUTHOR OF THAT
ARTICLE SARAH NEEDLEMAN WHO IS
THE TECHNOLOGY
REPORTER FOR THE WALL STREET
JOURNAL SARA THANKS SO MUCH FOR
JOINING US HERE TODAY, YOU GOT
TO BREAK THIS DOWN FURTHER FOR
US AND TELL US MORE ABOUT THIS
INITIATIVE BOX.
>> SURE
WELL HAS FEATURE MILLIONS
OF GAMES AND OTHER ACTIVITIES
THAT WERE MADE BY SONY USERS
I WROTE LAST MAY THE PLATFORM
ITSELF WASN'T HANDS ON AND
ABOUT THE PROCESS
OR FUNDING WHAT THEY'RE DOING
NOW IS A 10 MILLION DOLLAR FUND
TO NONPROFITS TO DEVELOP
EDUCATIONAL GAMES. GREECE IN
SCHOOL. SO WE HAVE A FREE
NON-PROFIT WAS WORKING AT THE
GAME DEVELOP. AND THEY'RE
CREATING THESE EXPERIENCES
WILLIMON ROADBLOCKS AND THE
WORD CYBER TEACHER SHE'S IN THE
CLASSROOM.
>> SO I GUESS THE NEXT NATURAL
QUESTION IS WHAT'S IN IT BOX
WHAT DO THEY GET OUT.
>> FREE PLATFORM, THE WAY IT
MAKES MONEY IS USERS BUY
VIRTUAL, LET'S NOW THESE
PARTICULAR EDUCATIONAL
EXPERIENCES WILL NOT SELL
VIRTUAL GOODS SURE, BUT I THINK
THE IDEA IS THAT AS MORE
CHILDREN GET USED TO. FOREMAN
AND JUST
USE IT. FOR
POSSIBLY EDUCATIONAL PURPOSES,
THEY MAY ALSO STORIES AND FOR
SOCIAL PURPOSES AFTER SCHOOL
AND THAT'S WHERE THE POTENTIAL
MONEY OPPORTUNITIES COME IN THE
COMPANY.
>> ARE THERE ANY CONCERNS FROM
PARENTS SCHOOLS OFFICIAL BY
USING VIDEO GAMES AS A PLATFORM
FOR EDUCATION, I MEAN THIS IS
SOMETHING THAT. YEARS IT FELT
LIKE VIDEO
GAMES WERE FOUGHT AGAINST SO
HARD TO KEEP OUT OF SCHOOL BUT
AS LONG AS IT'S A DIFFERENT
ROME AND THE GAMES ARE HELPING
TO EDUCATE WHICH IS A SENSE
ABOUT THE WAY FORWARD FOR VIDEO
GAMES AS A VIABLE PART OF THE
EDUCATIONS EXPERIENCE.
>> WELL FIRST OF ALL LET'S KEEP
IN MIND THE INDIANS ACTUALLY
BEEN IN CLASSROOMS FOR DECADES
AND WE GO BACK TO THE OREGON
TRAIL 18 BUNDLE LIST YOU CAN
YEARS OKAY AND MORE RECENTLY
WE'VE HAD TEACHERS USE
THE SIMS FOR COLLABORATION AND
REBIRTH FOR TEACHING PHYSICS
AND OF COURSE MY PATH WE KNOW
THERE'S AN EDUCATION EDITION.
SO WE HAD GAMES AT SCHOOLS WITH
04:00AM BUT BUT THERE IS
CONCERN LIKE YOU SAID. AT THE
PAIR AS ADVOCACY GROUPS
AND MAKING SURE THAT THE RIGHT
KINDS OF GAMES ARE IN THE
CLASSROOMS. THAT THEY'RE
DESIGNED FOR EDUCATIONAL
PURPOSES FROM THE GROUND UP NOT
JUST SORT OF.
MARKETED THAT WAY THERE'S NO
LAW BANS TRANSACTIONS AND THEY
ARE SECURE FOR IN TERMS
OF TRYING C
AND SAFETY AND
WE HAVE SEEN THIS INSTANCES
WHERE LIKE MIKE THAT INDICATION
WAS DEVELOPED WITH ALL THOSE
THINGS IN MIND AND THE THE
GENERAL CONSENSUS IS THAT AS
LONG AS THAT CONTINUES AND
THESE NEW GAMES ARE ALL BLACKS
THAT THAT MOLD.
THEY SHOULD BE OKAY GRANTED.
THERE'S ONLY SO MUCH SCREEN
TIME TO WATCH CHILDREN HAVE AND
ALL THAT THIS IS NOT A
SUBSTITUTE FOR TRADITIONAL
LEARNING BY ANY MEANS, BUT IT
CAN ADDITIONAL WAY TO LEARN IT
PROVIDES MOTIVATION AND DO YOU
STILL ARE WAYS THAT WE JUST
CAN'T DO WITH THAT
CLASSROOMS OR THAT WE MAY NOT
HAVE THE RESOURCES CERTAINLY
YOU CAN'T WEAR VOLCANO IN REAL
LIFE, BUT NONETHELESS YOU MIGHT
BE ABLE TO
DO THAT.
>> ALL GREAT REMINDERS AND
PERHAPS I'D JUST
COMPARTMENTALIZE MY
OREGON TRAIL EXPERIENCE GIVEN
THAT MY TEAM DIDN'T WIN WAY
BACK WHEN BUT ANYWAY NEITHER
HERE NOR THERE YOU KNOW MOVING
FORWARD
FROM HERE HOW DOES THIS KIND OF
ROADBLOCKS IS AMBITIONS GOING
FORWARD, ESPECIALLY TIE IT INTO
THEIR PLANS TO BUILD A STAKE IN
THE METAVERSE.
>> SO THE MEMBERS AS
I UNDERSTAND IT TO BE THE NEXT
EVOLUTION OF THE INTERNET TO
LIVE TO BE OVER EXACT
DEFINITIONS. BUT IS
THIS FEATURE WE SPEND TIME AND
MAYBE VIRTUAL REALITY WHERE
THERE'S 3 DIMENSIONAL CONTENT
AND WE'RE SOCIALIZING AND IN
LARGE NUMBERS AND EDUCATION IS
CONSIDERED TO BE A BIG THE
NEVERS GOING FORWARD WHERE THEY
BELIEVE IT
WILL BE. AND YOU I HAD A CLASS
TRIP CAGE
IN ROME. AND THAT OVERSEE MIGHT
LOOK JUST LIKE IT DID HUNDREDS
OF
YEARS AGO. THERE ARE CERTAIN
THINGS THAT WE CAN DO IN EVER
SO WE CAN TODAY AND
EDUCATIONAL STANDPOINT. IS IS
VERY BULLISH ON THIS TECHNOLOGY
IN THIS THE SPEECH OR AND SO
IT'S IT'S TRYING TO FLEE A
STAKE IN THE GROUND AND GET
PEOPLE A SHORT BECAUSE ROX
ITSELF IS ALREADY AN EARLY
ITERATION OF THE MEMBERS.
PLAYERS APPEARS AVATARS AND
THEY TRANSPORT ELLPORT FROM ONE
GAME
TO ANOTHER. SHE AND HER
EXPERIENCE TO A CONCERT AND SO
PEOPLE
COMFORTABLE WITH THIS KIND OF A
CUSTOM EXPERIENCE. WELL IT
DIDN'T REALLY HELP THEM IN THE
FUTURE ONCE THE TECHNOLOGY IS
FULLY DEVELOPED AND WE HAVE A
FULL-ON MEMBERS PEOPLE ALREADY
KIND OF USED TO HAVING THEIR
AVATARS
AND HEALTH BOARDING AND
SOCIALIZING IN THESE
THREE-DIMENSIONAL
ONLINE WORLD.
>> SO YOU KNOW AS WE'RE
CONTINUING TO WATCH SHARES
ROADBLOCKS HERE ON THE DAY WE
DO KNOW THAT
LAST WEEK ROADBLOCKS OVERTOOK
ACTIVISION BLIZZARD HAS THE
MOST VALUABLE GAMING COMPANY IN
THE U.S. WHY DOES ROADBLOCKS
RESONATE WITH PEOPLE
PARTICULARLY KIDS SO WELL, WHAT
ARE THEY GETTING RIGHT.
>> YOU KNOW IT IS A PLATFORM
THAT'S VERY EASY TO USE AND
SIMPLE. IT APPEALS TO CHILDREN
AND THAT THESE ARE NOT THE MOST
PART THEY'RE
NOT SUPER COMPLICATED LIKE LIKE
SOME OF MORE POPULAR ONES THAT
ADULTS BY LIKES A CALL
OF DUTY, WE'RE APEX THEY'RE
VERY
SOCIAL AND THIS IS AN
OPPORTUNITY FOR CHILDREN TO
COMMUNICATE WITH ONE ANOTHER
AND HAVE FUN AT THE SAME TIME
AND WE CERTAINLY SAW ADOPTION
OF PICK UP DRAMATICALLY DURING
THE PANDEMIC WHEN SO MANY
CHILDREN WERE STUCK AT HOME AND
NOT ABLE TO GO TO SCHOOL AND SO
ON. IT
IS JUST MASSIVELY POPULAR A
MILE AND ORDER A PLACE TO PLAY
A LOT
YOU REALLY HAVE TO UNDERSTAND
THE MIND OF A CHILD TO TO KIND
OF FIGURE OUT WHAT THE APPEAL
IS, BUT THEY ARE I MAKE GAMES
AND EXPERIENCES THAT CARE TO
OLDER PLAYERS TOO.
SO IT'S INVOLVING AN AND ROBOTS
IS REALLY
GOING TO ARE AIMING TO APPEAL
TO PEOPLE ALL DIFFERENT AGE
GROUPS AND EVEN AS
A PAIR I FOUND IT SO MUCH FUN
TO I IT'S A SUNDAY AND
THE PROGRAM.
>> SARAH NEEDLEMAN TECHNOLOGY
REPORTER FOR THE WALL STREET
JOURNAL JOINING US TODAY, SIR