PRIVACY PROTECTION ACT
OTHERWISE KNOWN
AS COBRA WHICH FORBIDS
DATA COLLECTION FROM KIDS
WITHOUT THEIR PARENTS
PERMISSION, OUR GUYS VERY FUN
STORY HERE. A BREAKTHROUGH.
>> AND GLOBAL WEATHER
FORECASTING IT GOES LIVE TODAY
AND IBM AND THE WEATHER COMPANY
HAVE ANNOUNCE IBM GRAPH WHICH
IS GLOBAL
HIGH RESOLUTION ATMOSPHERIC
FORECASTING
THE FIRST HOURLY UPDATING
COMMERCIAL WEATHER SYSTEM VERY
EXCITING STUFF HERE AND JOINING
US NOW TO HELP US BREAK IT DOWN
KEVIN PENNY DIRECTOR OF SCIENCE
AND FORECAST OPERATIONS AND
HEAD OF PUBLIC
PRIVATE PARTNERSHIPS AT THE
WEATHER COMPANY KEVIN VERY
EXCITED THAT YOU HEAR HOW IS
THIS NEW SYSTEM DIFFER FROM
REGULAR WEATHER FORECAST.
>> WELL FIRST AND FOREMOST
THANKS FOR HAVING ME ON YOU
KNOW WHEN WE TALK ABOUT GLOBAL
FORECASTS TEAM GENERALLY AROUND
THE WORLD ALL RIGHT NOW YOUR
TYPICAL GLOBAL MODELS ARE RUN
AT WHAT WE WOULD CALL ALL A
LOWER RESOLUTION OF ABOUT 10
KILOMETERS TO
15 KILOMETERS. WHAT WE'RE DOING
WITH OUR SYSTEM IS WE'RE
ACTUALLY. INCREASING
THAT RESOLUTION GOING DOWN TO
3 KILOMETERS SO YOU CAN IMAGINE
OUR GLOBE BEING COVERED BY A
GRID,
YOU KNOW BOXES THAT REALLY
ALLOW US TO DEFINE THE WEATHER
WE'RE TAKING THOSE BOXES AND
MAKING THEM SMALLER IN ALLOWING
US TO GET BETTER RESOLUTION
MORE
A A REES ALL DATA AND
INFORMATION FOR THE END USERS,
IT'S BEEN ABOUT.
>> 4 YEARS SINCE THE WEATHER
COMPANY IN PART PARTS JOINED
IBM HAVE
THE 2 WORK TOGETHER TO BUILD
SOMETHING
LIKE THIS.
>> WELL, YOU KNOW THE THIS
COULD NOT HAVE OCCURRED
WITHOUT A, YOU KNOW THE
COMBINATION OF THE WEATHER
COMPANY AND IBM
WORKING TOGETHER. IN FACT WHEN
WE TALK ABOUT FORECASTING THERE
ARE 3 MAIN COMPONENTS
ASSOCIATED
WITH FORECASTING OBSERVATIONS
COME
TO POWER AND MODELS THEMSELVES
AND WHAT WE HAD TO
DO IS BUILD A MODEL A
SUPERCOMPUTER AND BRING
THAT SUPERCOMPUTER ONLINE TO
HELP FACILITATE THIS NEW
TECHNOLOGY AND THAT
SUPERCOMPUTER CALL ID AND POWER
9
IS OPTIMIZE HER GP USER
GRAPHICS PROCESSING UNITS AND
THESE ARE THE TYPES OF
PROCESSORS
THAT HAVE THE NEWS IN THE
GAMING INDUSTRY IN THE PAST
THEY'VE ALSO BEEN USED FOR
THINGS LIKE DRIVING
ARTIFICIAL INTELLIGENCE, WE'VE
NOW APPLIED THAT TO THIS GLOBAL
I RESOLUTION MODEL AND THAT'S
ALLOWED US TO GET DOWN TO THE
RESOLUTIONS WERE TALKING ABOUT
HIM BEING ABLE TO UPDATE REAL
FREQUENTLY.
>> I THINK FOR THE END CONSUMER
WHAT THEY ULTIMATELY WANT TO
KNOW IT HOW MUCH EARLIER CAN I
EXPECT TO HAVE A MORE ACCURATE
DEPICTION OF WHAT THE WEATHER'S
GOING TO BE ON ANY
GIVEN DAY.
>> YEAH, IT'S NOT ONLY ABOUT
HOW EARLY YOU CAN GET IT, BUT
IT'S GOING TO BE EVEN WELL THE
TIME WE TALK
ABOUT WEATHER BEING UNIVERSAL
BUT AS YOU MENTION PEOPLE TAKE
WHETHER THEY COULD PARRY
PERSONAL SO NOW WE'RE ABLE TO
GET DOWN TO THOSE SKILLS THAT
ALLOW SCHOOL
LIKE PERRY,
OPTIMIZE LOCAL WEATHER FOR
DIFFERENT CONSUMERS AROUND THE
WORLD AS WELL AS BUSINESSES AND
THIS HELPS
US PROTECT LIFE AND PROPERTY
BUT AT THE SAME TIME IT ALLOWS
US TO DO INCREASE
THE EFFICIENCY OF DIFFERENT
BUSINESSES SAVING MONEY AND
SAVING TIME.
>> IT SEEMS ANY MONEY
IF YOU LOOK AT THIS AS THE
FIRST HOURLY UPDATING
COMMERCIAL WEATHER SYSTEM.
I
DON'T KNOW THAT WE EVER REALLY
KNEW HOW FREQUENTLY THESE
MODELS USED TO BE UPDATED TO
GIVE US A SENSE OF WHAT'S
CHANGED AND WHAT YOU CAN DO NOW
THAT YOU COULDN'T EARLIER.
>> SO IT'S GREAT WHEN WE TALK
ABOUT
OUR LEON, THE MODELS THERE HAVE
BEEN HOURLY UPDATE IN MODELS
BEFORE. WE ARE NOW BRINGING A
GLOBAL SCALE MODEL COVERING
THE ENTIRE GLO AND THEREFORE IF
YOU THINK ABOUT A FARM IN
INDIA NOW HAS THE SAME ACCESS
TO THE TYPE OF CALL THE
INFORMATION THAT A FARMER IN
KANSAS
WOULD HAVE AND IF YOU ARE
SOMEBODY THAT IS ONLY IN OUR
OPERATING THE AIRLINE NOW WE
CAN BRING
YOU INFORMATION ABOUT HOW
TO RALLY AROUND THOSE HAZARDS
THAT MAY CAUSE THINGS LIKE
TURBULENCE OR SEVERE WEATHER
AND WE'RE PUMP A LEVEL OF
DETAIL THAT WE CAN PROVIDE THAT
FOR HER
TYPICALLY IN AREAS WHERE WE
HAVEN'T SEEN THIS TYPE OF
COVERAGE SUCH AS INDIA,
AFRICA AND SOUTH AMERICA AND
THAT'S WHAT'S SO UNIQUE HERE IN
THE U IN EUROPE, PARTICULARLY
WESTERN EUROPE WE'VE HAD ACCESS
TO PRETTY GOOD
BUT ANOTHER BOOST TO THE WORLD
WE JUST HAVEN'T HAD THIS TYPE
OF DATA SO THIS IS REALLY NEW
ITS NOVEL AND REALLY PUSHING
THE ENVELOPE AND VERY HAPPY AND
PROUD ABOUT.
>> UH YOU KNOW, I KNOW THIS IS
A PUBLIC PRIVATE PARTNERSHIP,
BUT ADDITIONALLY ON THE PRIVATE
SIDE IT SEEMS LIKE THERE'S
AREAS WHERE YOU CAN MONETIZE
THIS
QUITE HEAVILY AS WELL IS THERE
MORE ADVANCED DATA THAT YOU
HAVE TO
SELL TO PEOPLE REALLY RELY ON
THE OPPORTUNITY TO KNOW FAR IN
ADVANCE HOW THIS COULD AFFECT
THEIR
AGRIBUSINESS HOW THIS COULD
AFFECT SO MANY
OTHER INDUSTRIES.
>> YEAH ABSOLUTELY WITH WITH
ALL OF OUR CUSTOMERS AND
CLIENTS OUR GOAL IS TO BRING
THE BEST INFORMATION TO
THE IMPOSSIBLE. SO IN THIS
SITUATION AS I MENTIONED KIND
OF AROUND THE AREAS
OF AGRICULTURE. ENERGY AND
UTILITIES WHEN WE TALK ABOUT
THE WORLD OF AVIATION WHETHER
IT
BE RETAIL. ALL OF DIFFERENT
VERTICALS WAIT GOING TO BE ABLE
TO PROVIDE IT THE NEW ENHANCED
INFORMATION TO REALLY TO SORT
IT THERE ALL OPERATIONS THAT
RHONDA.
>> I HAVEN'T GOTTEN
TO THOUGHT.
>> NO I JUST CAN SEE I'M GLAD
THAT YOU BROUGHT UP THIS ASPECT
A PUBLIC PRIVATE PARTNERSHIPS
BECAUSE IT'S IMPORTANT TO KNOW
THAT WE COULD NOT HAVE GOTTEN
TO THIS POINT IN
TIME WITHOUT PARTNERING WITH
OTHERS SUCH AS THE NATIONAL
CENTER FOR ATMOSPHERIC RESEARCH
WHICH
WELL AN INTERNATIONAL A
RESEARCH ORGANIZATION AND WE
WORK CLOSELY WITH THAT
BRING THIS TO THE TABLE AND WE
PLANNED ON CONTINUING BOTH
SIDES APART SHIPS HAS BEEN.
>> I JUST WANT TO BRING IN RED
HAD THIS WAS A HUGE ACQUISITION
A FOR IBM OF 34 BILLION.
DOLLARS HOW DOES THIS PLAY
INTO IT AT ALL WITH WHAT YOU'RE
DOING AT THE WEATHER COMPANY IN
THE
DAY THERE.
>> WELL IS IT REALLY PLAYS AND
FROM THE ASPECT OF WE'RE
CONTINUE TO EXPLORE HOW DO WE
USE A AND A TECHNOLOGY
PARTICULARLY COMPUTERS
WHEN WE WHEN WE TALK ABOUT THE
DATA COMING OUT
OF IDEAS KRAFT WE'RE LOOKING AT
HOW CAN WE UTILIZE THOSE DATA
THROUGH APPLICATIONS SUCH
AS AI AND MACHINE LEARNING
AND WHEN WE LOOK AT THINGS LIKE
CLOUD TECHNOLOGY HYBRID MULTI
CLOUD TECHNOLOGIES THOSE ARE
GOING TO THE
TECHNOLOGIES THAT O FACILITATE
THAT THE REAL
TRANSLATION OF DATA INTO
ACTIONABLE INFORMATION FOR END
USERS AND SO THAT ACQUISITION
IS VERY MUCH IN LINE WHERE
WE'RE GOING UP WITH THIS
TECHNOLOGY. ALSO SAY JUST THE
ASPECT OF PASTA OUR PUBLIC
PRIVATE PARTNERSHIPS I'M
WORKING ON THIS CO AND WE
WILL DEVELOP SOME TECHNOLOGY
WILL WE WILL PROVIDE BACK TO
THE OPEN SOURCE COMMUNITY
PARTICULARLY AS IT RELATES TO
THAT WEATHER
COMMUNITY AND AGAIN VERY MUCH
ALIGNMENT WITH WHERE WE ARE AS
IDEA. IT'S KIND OF A TWOFOLD
QUESTION BUT ON THE
CLIMATE FRONT.
>> RIGHT NOW WHERE HAVE YOU
BEEN WATCHING THE DATA SHOWED
DRAMATIC SHIFTS AS WE DO HAVE
THIS BROADER CONVERSATION ABOUT
CLIMATE CHANGE. HOW HAS THAT
CHANGED OVER THE PAST DECADE
FROM WHAT YOU'RE SEEING WITH
THE DATA HOW CAN WE GET MORE A
GRANULAR AND REALLY KIND OF
3 M OR REALLY BE MORE PROACTIVE
ABOUT HOW WE GOVERN OUR
OWN STATES NATION AS A RESULT
OF THE DATA AND PREDICTIVE
ANALYTICS AROUND IT.
>> YEAH WHEN WE TALK ABOUT
CLIMATE CHANGE. WELL
KNOW AND UNDERSTAND FROM THE
JURY VIEWED RESEARCH AL-FARES
THAT WE'RE POINT TO BE AN OR
A CHANGE IN WEATHER PATTERNS
INTENSE WEATHER EVENTS
SUCH AS YOU HAVE YOUR PRECEPT
IN SOME SOME AREAS. A BABY ON A
MORE FREQUENT HEAT WAVES
AND NOW WITH THE TECHNOLOGY
LIKE THIS WOULD BE ABLE TO GET
DOWN TO LEVELS WHERE WE
CAN RESOLVE THAT TYPE OF
INFORMATION AROUND WHETHER
THAT'S AGAIN BE THREATENED BY
CLIMATE. WE ARE NOW GET
POSITION OURSELVES TO PROVIDE
BETTER INFORMATION SO THAT
PEOPLE CAN EFFECTIVELY RESPOND
TO THESE INDEPENDENTS WEATHER
EVENTS THAT.
THAT THEY HAVE TO CONTEND WITH
AND WHAT'S REALLY IMPORTANT IS
THAT IN SOME OF THESE OTHERS OF
THE WORLD THAT I MENTION SUCH
AS INDIA. AFRICA SOUTH AMERICA,
THESE POPULATIONS ARE FAIR AND
ON HERBAL TOO THERE ARE
DIFFERENT ASPECTS CLIMATE
CHANGE AND HOW CLIMATE CHANGE
IS INFLUENCING WHETHER IN THOSE
REGIONS THAT
WE HAVE CAPABILITY IS CAN YOU
REALLY ABLE TO HELP WITH THOSE
DECISIONS THAT NEED TO BE MADE