>> WELCOME BACK TO BETWEEN
BELLS THE HELM, A VENTURE FIRM
INVESTING IN FEMALE-FOUNDED
COMPANIES LAUNCHING
AN INVESTOR SIR MEMBERSHIP
PROGRAM PEOPLE CAN BE A PART OF
THIS OPPORTUNITY FOR $750 A
YEAR WITH NO MINIMUM
STANDARD REQUIRED AND HERE TO
TELL US MORE ABOUT THE
OPPORTUNITY IS LINDSAY TAYLOR
WOOD FOUNDER AND CEO OF
THE HELM. LINDY THANK YOU SO
MUCH FOR JOINING US. SO TELL US
MORE ABOUT THIS PROGRAM AND HOW
EXACT LEE IT ALLOWS INVESTORS
TO INVEST.
>> SURE SO IT
WAS REALLY BORN OUT CARVING
SENSE, YOU KNOW 4 OR 5 YEARS IN
THE STATES AT
THIS POINT TALKING INVESTING IN
WOMEN AND RECOGNIZING HOW
LIMITED THE PRODUCTS WERE WHICH
ALLOWED. WOMEN TO DO NOT
ESPECIALLY WOMEN WHO WERE YOU
KNOW VERY NEW
TO INVESTING. WRIT LARGE AND
THEN ALSO MORE SPECIFICALLY
ANGEL INVESTING. AND THEN
ENTER SPACE AND SO WE REALLY
WANTED TO CREATE A PRODUCT THAT
WAS ACCESSIBLE FOR PEOPLE WHO
NEED MORE INFORMATION NEEDED A
SENSE OF COMMUNITY
FRANKLY JUST. ON GROUNDS THAT
WAS A LITTLE
SORT OF RISK IN 10 7 CAPITAL
INTENSIVE AND SO WITH THAT WE
WANTED TO MEMBERSHIP TO AN
INVESTOR COMMUNITY COULD THINK
OF IT AS AN ANGEL
NETWORK, WHICH. FOR THE COST OF
$750 A YEAR.
MEMBERS OR MEMBERS
CONTENT COMMUNITY UNTREATED
DEALS ON
A MONTHLY SO WE KEEP THAT OFF
EARLIER THIS MONTH WITH OVER 60
WOMEN WHICH WAS FANTASTIC GIVEN
WE DIDN'T REALLY DO A MORE
FORMAL PUNISHED. JUST SHARED
WITH OUR EXISTING NETWORKS.
AND WE SAW AN
INCREDIBLE RESPONSE, AND SO
WE'VE JUST BEGUN AND ARE REALLY
LOOKING FORWARD TO BUILDING OUT
THE COMMUNITY AS THINGS
PROGRESS.
>> AND WE KNOW WE TALK ABOUT IT
ALL THE TIME HERE ON CHEDDAR
WOMEN HAVE BEEN HIT
DISPROPORTIONATELY BY
THIS PANDEMIC WHY WAS NOW THE
RIGHT TIME FOR TO ROLL OUT THIS
PROGRAM.
>> I MEAN AGAIN I THINK IT'S
IT'S WHAT WE WERE JUST SPEAKING
TO WHICH IS WE'RE SEEING THE
LARGEST TRANSFER.
>> WELL IN THE HISTORY OF OUR
INTO THE HANDS OF WOMEN AND YET
THEY'VE BEEN LEFT OUT OF THE
CONVERSATION FOR SO LONG.
AND SO ONE OF THE THINGS THAT
WE
FELT LIKE WAS IMPORTANT WAS
PROVIDING MORE ACCESSIBLE PLACE
FOR
THEM TO JOINING WITH OTHER
WOMEN WHO ARE NEW TO LEARN
ALONG THE WAY.
>> HAVE A SAFE SPACE TAX CUT
ASK QUESTIONS TO BE ABLE TO
COMMIT THAT AMOUNT OF CAPITAL
THAT FELT RELATIVE TO OTHER
OPPORTUNITIES MUCH MORE
ACCESSIBLE
FOR THEM. IT FELT LIKE THE
RIGHT TIME AND YOU KNOW AGAIN
WE'VE BEEN DOING THIS WORK
SINCE 2016 AND WHEN
WE STARTED AND WE KNEW OF 2
OTHER FEMALE FOUNDER FOCUS
FUNDS IN THE SPACE AND THEN A
SMALL A NUMBER OF ANGEL
NETWORKS.
AND YOU KNOW WE'RE GREATLY
APPRECIATIVE OF THE VALUE THAT
THEY CONTRIBUTED WE'RE SEEING
SOME REALLY
SPECIFIC NEEDS WERE REQUESTED
BY THE PEOPLE IN OUR IMMEDIATE
AND WE FELT LIKE WE WERE
UNIQUELY POSITIONED TO BUILD
SOMETHING THAT REALLY SPOKE TO
THEM SO WE'VE COME UP WITH WITH
A PRODUCT THAT
IS TRUE AND TO BE
INTERGENERATIONAL IT'S FOR
NOVICE AND EXPERIENCED
INVESTORS ALIKE.
50% OF THE PEOPLE WHO WE HAVE
JUST HAPPEN TO BE FEMALE
FOUNDERS WHICH I ALSO THINK
WILL MAKE A REALLY MEANINGFUL
THAT FUNDERS WHO ARE IN
FOUNDERS CAN UNDERSTAND BOTH
SIDES OF AND WHAT YOU KNOW
INVESTING LOOKS
SO YEAH, I MEAN I THINK IT JUST
FELT LIKE THE RIGHT MOMENT TO
REALLY SAY YEA TO BUILD OUT OUR
PLATFORM IN THE RICHEST MOST
ROBUST WAY WE CAN AND TO REALLY
UNDERPIN OUR MISSION OF MAKING
IT EASY TO INVEST IN WOMEN AND
WE WANT THAT TO BE ALL WOMEN.
THAT HAVE THE CAPITAL AND THE
OPPORTUNITY TO CREATE THE WORLD
WE WANT TO SEE NOT JUST THOSE
WOMEN WHO MET I ONLY BE
SUITABLE FOR A
MUCH HIGHER AND THAT'S THAT'S
OFTEN YOU KNOW LIKE INTO NOT A
LIMITED PARTNER IN THE FUND.
>> AND AS YOU ARE DESCRIBING
THE PROFILE OF SOMEONE WHO
MIGHT BE A PART OF THIS
NEW PROGRAM. I WAS THINKING
ALSO DURING THIS TIME WE'VE
SEEN EVERY DAY INVESTORS
JUMPING INTO
THE GAME AND A LOT OF THEM
BEING WOMEN FOR THOSE WHO
HAVEN'T YET AND ARE LOOKING TO
GET INTO INVESTING. WHAT IS
YOUR ADVICE FOR THEM ON WHERE
TO START.
>> YOU KNOW IT'S A GREAT
QUESTION AND IT'S SOMETHING
THAT'S COME UP A LOT FREQUENT.
>> REALLY NOT ONLY IN MY OWN
WORK BUT JUST AS I WAS ASK
QUESTIONS TO MY GIRLFRIENDS AND
TO THE PEOPLE
IN IT NETWORK, YOU KNOW SO MANY
OF THEM ARE
ACCOMPLISHED WOMEN WHO ARE
ENTERING INTO A POINT IN THEIR
CAREER WHERE THEY ACTUALLY HAVE
CAPITAL TO DEPLOY THEY HAVE
YOU KNOW THEY'RE MEETING THEIR
DAY TO DAY NEEDS FINANCIALLY.
THEY HAVE A SAVINGS ACCOUNT,
BUT THEY'VE NEVER AND THEN
SHIRT. NO PUN INTENDED INTO THE
WORLD OF INVEST STAYING AND
WHEN I STARTED ASKING
THE QUESTION TONS OF PEOPLE WHY
IS THAT SOME OF YOU HAVE BEEN
SOME OF YOU
THE ONLY EAST UNIFYING THREAD
THAT I COULD FIND WAS REALLY
JUST EXPOSURE. AND YOU KNOW FOR
CENTURIES MAN THROUGH OSMOSIS
AS WELL AS
VOCATIONAL E HAD ACCESS TO
INVESTMENT EXPERIENCE IN
INVESTMENT KNOWLEDGE
COMMUNITIES AROUND INVESTING.
WHETHER THAT'S JUST A BODY ON A
GOLF COURSE SAYING HOW ABOUT
THIS REAL ESTATE DEAL WE CAN DO
TOGETHER OR YOU KNOW LOOKING AT
A STOCK THAT'S OF INTEREST IN
SHARING THAT THAT I THINK THAT
AGAIN THIS IS JUST BEEN VERY
MUCH PART OF THE MALE
EXPERIENCE FOR A LONG TIME AND
FOR WOMEN THAT HASN'T BEEN THE
CASE AND SO INSTEAD OF ASKING
WOMEN
TO GO. YOU KNOW RIGHT TO SORT
OF SORT OF THE TABLE AS
INVESTORS. WHEN I STARTED TO DO
EVEN JUST IN THE LAST FEW WEEKS
IS REALLY INCOME AND THEN TO
PUT THEMSELVES IN A POSITION
WHERE THEY
HAVE MORE THOSE ARE SO BY THAT
I MEAN YOU KNOW IT COULD BE
WATCHING CHEDDAR IT COULD BE
READING AN ARTICLE IT COULD BE
JOINING A COMMUNITY LIKE THE
ONE THAT THE HOUNDS PUT
TOGETHER BUT JUST BEING IN IT
COMMUNITY WHERE YOU'RE STARTING
TO HEAR THE TERMS.
WE'RE THAN YOU EVER WOULD HAVE
YOU'RE STARTING TO GATHER
EXPERIENCE AND INSIGHT FROM
WOMEN WHO HAVE GONE THROUGH THE
SAME JOURNEY
THAT YOU HAVE IS REALLY
VALUABLE SO I WOULD SAY IF YOU
CAN AFFORD TO HAVE A FINANCIAL
MANAGER ADVISOR OF COURSE NOT
SOMETHING THAT YOU CAN DO
IMMEDIATELY GREAT PLACE TO
START YOU CAN ALSO READ A BOOK
BUT I DO THINK THERE'S REAL
VALUE IN JUST PUTTING YOURSELF
IN COMMUNITIES
AND CALM PER SE SHUNS THAT
ALLOW FOR GREATER EXPOSURE TO
INVEST IN BRITAIN LARGE AS THE