BELLS EVERYONE BUT THE
COVID-19 PANDEMIC CLOSING MOST
MUSIC VENUES AND PUTTING A HALT
TO TOURING.
SOME MUSICIANS ARE STRUGGLING
TO MAKE ENDS MEET ONE
APP IS PROVIDING A UNIQUE
EXPERIENCE FOR ARTISTS TO
CONNECT DIRECTLY WITH FANS AND
GENERATE ADDITIONAL STREAMS OF
INCOME HERE TO DISCUSS HOW THE
PLATFORM WORKS IS THE FOUNDER
AND CEO OF JAM SARAH FIGARO US
SARA GREAT TO HAVE YOU WITH US
TODAY ON THE SHOW.
SO HOW DOES GEO JAM CONNECT
FANS TO ARTISTS.
>> WELL THANK YOU SO MUCH FOR
HAVING YOUR SUPER EXCITED TO BE
HERE AND TELL YOU GUYS MORE
ABOUT
JAM. GIO GM IS THE ULTIMATE
SOCIAL MEDIA PLATFORM FOR MUSIC
THAT ALLOWS BANDS TO SHARE
MUSIC
WITH FRIENDS AND EARN REWARDS,
THEY GET THEM CLOSER TO THE
ARTIST THAT THEY LOVE.
>> WHAT DOES THAT MEAN HOW ARE
YOU BRINGING THEM CLOSER TO
THOSE ARTISTS.
>> OF YOU SIGN UP TO THE G
AGAIN CLOCK ONE WITH
THEIR RELATED STREAMING SERVICE
AND THEY'RE ABLE TO SHARE MUSIC
WITH THEIR FRIENDS AND PROMOTE
THEIR FAVORITE ARTISTS
AND THEN THEY EARN POINTS FOR
DOING THIS AND WITH THOSE
POINTS THEY CAN BUY THINGS IN
OUR SHOPS SUCH AS A FACE TIME
WITH THEIR FAVORITE ARTISTS OR
COOKING WITH THEIR FAVORITE
ARTISTS OR EVEN BEING ON A
BILLBOARD WITH AN ARTIST AND
IT'S A REALLY MEANINGFUL WAY
FOR ARTISTS AND FANS TO
CONNECT.
>> SENDS VERY COOL. SO ARE THE
ARTISTS THEMSELVES DECIDING
WHAT THEY'RE GOING TO OFFER TO
THEIR FANS OR IS THAT A
COLLABORATIVE PROCESS WITH GEO
JAM. HOW HOW DID THE OFFERINGS
GET DECIDED.
>> YES SO IT'S A COLLABORATION
BETWEEN US AND THE MANAGEMENT
AND THE ARTIST OR EVEN THE
RECORD LABEL
SUB HIVES AND WE REALLY LIKE
TRYING TO DO IT WITH THE
CROSS-PROMOTION WHETHER THAT
THEY'RE PROMOTING THEIR NEW
ALBUM OR THEIR MERGE STOP OR
ANYTHING
LIKE THAT AND THEN WE THINK OF
CREATIVE WAYS THAT REALLY
IMPACT THEIR THAT BAND NOW THE
WHETHER
THAT'S LIKE LIKE FOR INSTANCE
NERVE AND THE BABY JAY THEY
REALLY LOVE FASHION SO THEY'RE
DESIGNING A JEAN JACKET
DIRECTLY WITH THEIR FAN.
>> OH WOW I DIDN'T REALIZE THAT
WAS PART OF IT TOO SO SO THE
FANS CAN LITERALLY COLLABORATE
WITH ARTISTS AND
PARTICULAR PRODUCT.
>> THAT'S YES OF COURSE THEY
CAN DO DIFFERENT THINGS WHETHER
THAT'S LIKE A JEAN JACKET RIGHT
NOW OR.
EVEN ANYTHING FROM LIKE
SKATEBOARDING WITH A TOP
ATHLETE.
>> WHAT KINDS OF ARTISTS ARE ON
THE PLAT FORM IS IN KIND OF UP
AND
COMING NEW ARTISTS MORE
ESTABLISHED ARTISTS GIVE ME A
SENSE OF THE RANGE OF WHO THESE
ARTISTS ARE ON THE PLATFORM.
>> EUGENE WORKS WITH THE TOP OF
THE WORLD'S TOP ARTISTS ALL
OVER THE WORLD AND SO
WE HAVE ARTISTS RANGING FROM
3 MILLION SPOTIFY LISTENERS TO
ARTISTS THAT ARE THE NUN, NO
ONE ON THE
BILLBOARD CHARTS AND SO IT'S A
WIDE RANGE OF ARTISTS FROM MIKE
YOUNG IS AN EMERGING ARTIST OR
MACHINE GUN KELLY, REALLY WHAT
NUMBER ONE ON THE BILLBOARD
CHART.
>> WHAT ARE SOME OF THE
OFFERINGS FROM MACHINE GUN
KELLY, I'M CURIOUS. WELL MY
TIME WITH HER I
WANT TO.
>> YES SO WE ACTUALLY FANS WERE
ABLE
TO COMPETE ON OUR CLOCK MORE
GREAT CHANCE TO BE OUR 2
PROMINENT BILLBOARD WITH HIM IN
LOS ANGELES AND IT WAS SUPER
EXCITING IT WAS ALL IN
CELEBRATION OF HIS NEW ALBUM OR
YOU CAN GET THE SIGN THAT CAR
THAT HE HAS ON HIS ALBUM ARE IN
THE GM SHOP WE DO COLLECTIBLES
PRODUCT
AND EXPERIENCES ALL THAT AND
CAN REDEEM 4 POINTS ON
OUR PLATFORM.
>> HOW DOES THE THE BUSINESS
MODEL FIRST WE HOW DO YOU
DETERMINE HOW MANY POINTS LEAD
TO
A PARTICULAR. SERVICE OR
PRODUCT AND THEN WHAT CUT DOES
THE ARTIST GET AND WHAT CUT
DOES GEOGIA GET.
>> YES, WE HAVE A PROPRIETARY
UNDERSCORE HOW WE COME UP WITH
OUR POINTS ON
OUR PLATFORM.
>> AND THEN WE DETERMINE BASED
ON LIKELY DEMAND OF THE PRODUCT
OR THEY EXPERIENCE AND HOW MANY
OF THE FANS ALRIGHT GAUGING
ON OUR CORN AND THEN WHAT WE
DO IS WE REALLY JUST THAT AND
ARE ABLE TO REDEEM THESE
EXPERIENCES IN A MEANINGFUL WAY
AND THEN ONCE THEY
EXPERIENCE IT. IT'S REALLY
EXCITING IN THE BUSINESS MODEL
IS
REALLY ABOUT WE MAKE MONEY FOR
WAYS TO E-COMMERCE SPONSORSHIPS
LOCATION-BASED MOBILE ADS AND
YOUR GAMES
AND SO BUT THE ARTIST IS
EARNING MONEY THROUGH
SPONSORSHIPS AS WELL WE'RE
AMPLIFYING THEIR STREAMING
SALE, THEIR MERCHANDISE AS WELL
AS ALLOWING THEM TO MONETIZE
THE VIRTUAL AND PHYSICAL
EXPERIENCES.
>> THIS SEEMS PARTICULARLY
USEFUL IN A TIME WHEN THESE
MUSICIANS ARE MISSING OUT ON
REVENUE FROM
FROM TOURING. BUT I DO
UNDERSTAND THAT YOU KIND OF
CHANGED UP YOUR BUSINESS MODEL
AND YOU'RE AND YOUR GOALS FOR
THE COMPANY IN LIGHT OF THE
PANDEMIC WHAT WERE SOME OF THE
SHIPS THEY MADE.
>> CHAIR GYM DIDN'T REALLY ON
CHANGE THAT MUCH DURING THE
PANDEMIC WE'VE ALWAYS HAD
A NEED TO CONNECT ARTISTS
IN BANDA MEANINGFUL WAY ONLY
THING THAT REALLY CHANGED WITH
OUR MARKETING STRATEGY AND SOME
OF THE THINGS THAT WE ARE
PROVIDING IN THE JAM SHOT.
BUT WE'RE IT'S A GAME
CHANGING WAY FOR ARTISTS AND
FANS TO CONNECT THROUGH THE
DIGITAL AND WHEN
THINGS ARE BACK TO NORMAL IN
PHYSICAL WAY AS WELL THE MEET
AND GREETS AND THROUGH
THE SPACE BUT REALLY THESE NEW
EXPERIENCES OR SOMETHING THAT'S
NOT BEING DONE ANYWHERE ELSE.
>> AND COMMONLY YOU KNOW,
YOU'LL HAVE A RELATIVELY NEW
COMPANIES LIKE LIKE HAVING TO
PREVENT LARGER ESTABLISHED
PLATFORMS FROM COPPING SOME OF
THOSE FEATURES OR CAPABILITIES
LIKE A LARGE STREAMING PLATFORM
FOR EXAMPLE, HOW DO
YOU PROTECT. THE PRODUCT
ITSELF WHAT YOU HAVE FROM BEING
COPIED BY THESE OTHER LARGER
PLATFORMS.
>> YES SO I THINK IT'S ALL
ABOUT BEING FIRST TO MARKET AND
RIGHT NOW THESE ALL THE ARTISTS
IN THE COMMUNITIES AND THE
RECORD LABELS ARE REALLY BEHIND
US AND WE HAVEN'T MADE AN
INCREDIBLE TEAM THAT'S BACKING
OF SEN.
WE ARE REALLY GETTING THE
ARTIST EXCITED AND GETTING THE
FANS SPEAK STREAM
OIL US. DURING THIS TIME AND
THE TIMING IS JUST
IT COULDN'T BE MORE PERFECT
JUST BECAUSE FANS AN